Underwriting

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UNDERWRITING

Sponsor

SUPPORT IMAGES CINEMA AND GET YOUR BUSINESS ON THE BIG SCREEN!

Underwriters can contribute to the artistic and cultural life of the Berkshires through their support of Images Cinema. A community tradition for over 100 years, Images hosts over 800 screenings and public events annually to an audience of over 20,000 people.

There are three primary options to promote a business or institution to Images Cinema’s discerning customers while also supporting a community-based cultural institution.
For more information, please contact Dan Hudson, Executive Director, at [email protected] or 413-458-1039.

Also please note that we have discounts available for non-profits! A full view of our rates and options can be found at this link here.

Images Cinema is a 501 (c)(3) charitable organization. Your support may be tax deductible, please consult your tax advisor.

underwriting options

FEATURE UNDERWRITING

Feature Underwriting is reserved for up to 6 businesses at any one time, with “category exclusivity,” meaning only one realtor, one bank, one dentist, etc.
The annual investment is $3,000 or $250 per month. (Payment plans available.)

Feature Underwriters receive the following exclusive benefits:

  • PROMINENT LOGO DISPLAY IMMEDIATELY PRIOR TO ALL FEATURE FILMS. After the lights go down and the trailers play, one of the last thing the audience sees before our feature films will be “Images Cinema programming supported by” and your logo up on the big screen.
  • 12 MONTHS OF ONSCREEN UNDERWRITING. As part of the pre-show prior to the start of each show, your slide will stay onscreen for 10 seconds. The entire show cycles through 2-4 times prior to each movie. ($1,200 value)
  • BUSINESS LOGO ON OUR WEBSITE. Your logo and a link to your website will be displayed at imagescinema.org.
  • BUSINESS LOGO LISTING IN OUR WEEKLY CINEMAIL. Twice a week we send an email to over 3,500 subscribers. Your logo and link to your website will be included.
  • A LOGO LISTING ON OUR WEEKLY FLIER , which is available at the cinema. Up to 200 copies are distributed each week.
  • SOCIAL MEDIA SPOTLIGHT. Once a month we will let our Facebook and Twitter followers know that your business helps to keep our doors open and we will direct them to either your website or social media site.
  • RESERVED SEATING at regularly scheduled films is available upon request, for up to 30 people. Ticket purchase required. 24 hour notice required.

PREVIEW UNDERWRITING

Once the lights go down, we have the full attention of our audience… and you can too.

Your video commercial will screen as part of the coming attractions before our regularly scheduled films. This space is reserved for up to two commercials from local businesses and organizations.

  • Open rate $75 per week | $250 per month
  • 3+ month contract $200 per month — save $150!

For longer contracts, sponsoring businesses can feature different commercials, alternating week-to-week or month-to-month.

Video commercials can be no longer than 1 minute.

Commercials run week-to-week, Friday-Thursday. We must receive your video content by the Wednesday to make the next play week.

Technical Requirements: Videos must be submitted to Images as a high-definition .mov file or mp4 file with an aspect ratio of 16:9 and minimum 1080p vertical resolution. 24 fps is preferred.

PRE-SHOW UNDERWRITING

Pre-Show Underwriters have their business' images projected onscreen as part of the Images Cinema pre-show prior to the start of each show. Each slide stays onscreen for 15 seconds, and the show cycles through 2 to 4 times prior to each movie.

  • Open Rate $50 per week | $150 per month
  • 3+ month contract $100 per month — save $150!
Technical Requirements: Images should be submitted as 300 dpi jpeg files sized 1920×1080.

PRE-SHOW COMBO

Combo Underwriters participate in both the Pre-Show and Preview underwriting opportunities at a reduced rate. Maximize your service or offering’s exposure!

  • Open Rate $100 per week ($25 savings) | $300 per month ($100 savings)
  • 3+ month contract $250 per month — save $150!

OTHER OPPORTUNITIES

Looking for shoutouts on social media or placement in our enewsletter? Promotional opportunities provided to our Feature Underwriters may be available on a select basis, please contact Dan Hudson [email protected] to inquire.

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Your community-based movie theater.

A Berkshire tradition for over 100 years, Images Cinema is a non-profit, community-supported movie theater that celebrates film as an art form, a source of entertainment and learning, and a means to cultivate an engaged community.



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